Today, we’re not just turning a page—we’re writing the next chapter of Zappi’s story. We’re thrilled to announce that Aaron Kechley has been appointed as our new Chief Executive Officer, effective October 1st, 2024. With more than 25 years of experience driving innovation and scaling high-growth SaaS companies, Aaron brings a wealth of industry knowledge and a people-first leadership style that will be instrumental in helping our customers unlock the full potential of consumer data and insights for smarter business decisions.
📚 Your next must-read is here Get ready to revolutionize your market research game! 📅 On September 16, 2024, we're launching The Consumer Insights Revolution: Transforming Market Research for Competitive Advantage and it's going to be a game-changer! 🔥 Co-authored by the brilliant minds 🧠 of Zappi's own Steve Phillips and Ryan Barry, alongside PepsiCo's Stephan Gans and Kate Schardt, this book dives deep into creating an agile and consumer-centric approach to market research. It's packed with practical advice on leveraging digital tools, democratizing data, and making insightful decisions that truly resonate with today's fast-changing consumer interests. Whether you're a seasoned pro or new to the field, this is a must-read 📖 to stay ahead of the curve and make confident, impactful decisions. 🎯 Mark your calendars and get ready to dive into a whole new world of insights. Sign up to be an ambassador and receive a ✨ FREE ✨ copy of the book ⬇️ https://bit.ly/3YqUpaT
Winner winner, 🐔 dinner! We've just snagged the gold 🏆 for Best Marketing Insights Platform at the 2024 MarTech Breakthrough Awards—for the second year in a row! 🎉 This award is a huge nod to our mission of helping brands tap into game-changing consumer insights, powering next-level advertising and innovation. With our AI-driven platform and new Connected Insights Framework, we’re shaking up market research and making consumer-centricity the new norm for giants like PepsiCo, McDonald's, and The HEINEKEN Company. ✨ THANK YOU ✨ to the MarTech Breakthrough team for this recognition and our amazing clients for being part of this journey!
